基于BP人工神经网络的小城镇生态规划研究——以梅河口市中和镇为例

试图将人工神经网络方法引入生态规划,采用BP(Back-Propagation)神经网络建立生态适宜度评价模型,并用于实际的生态适宜度分析中,从而为生态规划提供一种新的方法。对案例区梅河口市中和镇生态健康水平进行评价,结果显示:中和镇生态现状处于亚健康水平。从生态规划学理论和神经网络模型出发,以梅河口市中和镇实际调查数据为基础,利用MATLAB7.0软件建立生态适宜度分析模型。利用建立的评价模型对中和镇的生态适宜性进行评价。根据生态适宜性评价结果和生态健康水平提出中和镇生态区划方案。     

Enhancing corporate social responsibility through market orientation practices in bottom of pyramid markets: with special reference to microcredit institutions

Market-oriented organizations are committed to understanding and serving customer needs. Customers become socially conscious, so market-oriented firms need to carry out ‘Corporate Social Responsibility’ (CSR) initiatives. The main aim of this study was to investigate the influence of market orientation on CSR among microcredit institutions. The findings of this study are useful for microcredit institutions and marketers operating in bottom of pyramid (BOP) market to enhance their CSR through market orientation practices. The sample comprised 250 managers of microcredit institutions operating in the rural areas of Sri Lanka. The surveys were administered for data collection. All the three components of market orientation, that is, customer orientation, competitor orientation, and inter-functional coordination significantly and positively influenced the CSR involvement. Adaptation to BOP Market Culture enhanced the positive influences of both customer orientation and inter-functional coordination, on CSR. From these findings, implications for theory and practice have been discussed.     

商业智能国际研究前沿与主题演进

商业智能作为企业数据整合和决策支持的信息系统,受到了理论和实践的广泛关注.然而目前还没有针对商业智能研究前沿和主题演进规律的研究.为了揭示商业智能研究主题和演进趋势,为未来的研究工作提供思路、奠定基础,本文基于文献计量方法梳理和评述近30年(1990—2020年)Web of Science中商业智能领域的理论研究.结果表明,商业智能研究文献数量处于快速成长期,研究潜力较大.美国处于商业智能研究前沿,中国的相关研究在国际中影响力不足.目前商业智能主要聚焦于管理信息系统方向,未来商业智能的研究将主要聚焦于商业智能与大数据、商业智能的风险与挑战、商业智能与创新、商业智能与预测性分析等主题.     

Social media adoption: A process-based approach

This research conceptualizes and measures social media adoption (SMA) of companies with a process-based approach and explains its antecedents of micro- and macro-environment, size, and ownership, as well as its consequence of intention to increase resources dedicated to social media. Based on data from 310 Turkish small and medium enterprises, the study first develops a conceptual framework on the pillars of internal and external stakeholder focus as well as relationship and information oriented implementation. Based on these two dimensions, it discusses the novel concepts of social customer relations, social stakeholder communication, social intelligence, and social responsiveness related to SMA. The study further indicates that ownership type and micro environment play a role in SMA and that path dependence exists in the interplay of current adoption and future intentions.     

一种基于ANN的市场营销组合策略模型

应用人工神经网络,充分考虑影响产品市场占有率的各种因素,建立相应的神经网络模型。借此对市场营销组合策略进行前瞻性分析,有助于企业根据市场特点,有针对性的选择市场营销组合策略,从而提高企业产品的市场占有率。     

Emotional and interpersonal competencies and leader development

A variety of recent leader development programs have focused on improving leaders' emotional and interpersonal competencies. Decades of leadership research suggest that these “people skills” are crucial for leader effectiveness. This paper reviews the history of these leader development programs as well as research on emotional and interpersonal competencies. Suggestions for grounding leader development programs in sound research on emotional and social competencies, as well as an agenda for future research on the development of leader emotional and interpersonal skills, are provided.     

90年代以来劳动力价值问题研究述评

文章概述了90年代以来理论界在劳动力价值的构成范围、劳动力价值的实现与按劳分配、智力劳动力工资的理论解释问题上提出的许多新的观点并作出了简要的评论。随着社会主义市场经济的发展，还有许多问题，如：劳动力价格背离价值的理论问题，劳动力价格高于价值的现实问题，劳动力的特殊性对劳动力价值的影响等值得深入探讨，以使劳动价值论更好地指导社会主义市场经济实践。     

王充闾散文的情智识

王充阁散文追求诗性、历史感和哲思三者的融合统一.在散文文本中具体体现为大量的感人之情、启人之智和益人之识.这不仅打通了科学和文学的界限,而且打通了文学、史学和哲学的界限,如此加深了他散文创作的情感浓度、思想深度和知识密度.     

滩海陆岸及油气开发人工岛发证检验中的设计审查质量控制

为保障海上石油设施生产作业、人员生命和财产安全，我国在滩海陆岸及油气开发人工岛石油作业中实行第三方发证检验制度。设计审查是发证检验的关键环节，介绍了设计审查过程中质量控制的主要内容。